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The Virus Is Still Winning

Want to get The Morning by email? Here’s the sign-up. Good morning. A simple chart shows why the new coronavirus variants are so worrisome. This simple chart shows why the new variants of the coronavirus — first detected in Britain and South Africa — are so worrisome: The chart compares the spread…

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Brian Urquhart, Troubleshooter for the U.N., Dies at 101

In a postwar era rife with revolutions, regional disputes and Cold War conflicts, darkened by fears of an East-West nuclear conflagration, Mr. Urquhart deployed and often led his lightly armed peacekeepers into war zones in the Middle East, Congo, southern Africa, Kashmir, Cyprus and other places. They sometimes failed to defuse explosive…

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Happy New Year

Want to get The Morning by email? Here’s the sign-up. Good morning and happy new year. If you made any resolutions for 2021, we have tips on how to keep them. Last night, mostly in muted celebrations, people around the world said goodbye to a difficult year and rang in 2021. We…

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Are Backlinks Still Important for SEO in 2021?

Backlinks are still important for SEO performance because they are the foundation of Google’s original PageRank algorithm. There have been countless independent studies in the SEO industry proving the impact of backlinks on organic search performance. Now here’s the cool part: We’ve gathered all of these industry studies in one spot for…

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What is a Quality Backlink? 8 Key Indicators to Look For

High-quality backlinks have 8 characteristics including relevance, traffic, authority, link profile quality, editorial standards, outbound link quality, indexation, and anchor text. In this guide, I’ll dive into each of those qualities so you only get the highest quality backlinks imaginable. Let’s dive in. 8 Characteristics of Quality Backlinks 1. Relevance You should…

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Norway Landslide Injures 10 and Leaves 15 Missing

A landslide in a village about 30 miles northeast of Oslo injured at least 10 people and left 15 missing on Wednesday, according to the local news media. At least six people in the village of Ask were hospitalized and up to 200 were evacuated, the mayor said, according to Verdens Gang,…

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